Klaxit by BlaBlacar Daily: the year in review

The start of the new year is the time to review the excellent results recorded in 2023 by Klaxit  for BlaBlaCar Daily’s carpooling tool in Monaco: 

Key figures:

•       After two years of significant growth for the ride-sharing app, 2023 was a record-breaking year:
•       Nearly 10,000 new subscribers on the app, up from 3,400 in 2023, 57% of whom shared a ride (5,464 people);
•       97% of requests are met!
•       The volume of journeys grew tenfold between 2021 and 2023;
•       The most frequent users of the app among Monegasque employers are: Decathlon, the Monaco Cardiothoracic Centre, Coty Lancaster, SBM Offshore and Carrefour;
•       15,439 car sharing journeys in November 2023;
•       700 people transported/day on average in November (excluding weekends);
•       Primary pick-up points and destinations on journeys made in the Principality: Nice, Ventimiglia, Menton and San Remo;
•       €173: the average amount paid to drivers over the first 11 months of 2023;
•       24.3 km: the average distance covered;
•       Customers come back: in the three months from September to November, 80% of users every month shared a ride the month before. These users from the previous month make up the vast majority of journeys (90%).
•       Breakdown of journeys by times: car sharing peaks between 6 am and 8 am and then between 4.30 and 6 pm, but the rides never stop, with journeys made around the clock!
•       26% of car sharers have offered over 100 journeys.

 Challenges and prospects:

*: On 1 January 2024, Klaxit officially became Klaxit by BlaBlaCar Daily. For the moment...nothing at all changes. In May–June 2024, the MET will guide you through the simple, easy-to-use interface to find your favourite benefits and features for your daily journeys.

All our awareness-raising initiatives are back in 2024, including contests, street marketing, a new communications campaign, and training for certain mobility agents.

Plans are in the works to have Klaxit by BlaBlaCar Daily users take part in a survey. Why? To better understand the habits of subscribers and, as a result, better meet their needs!

A huge thank you to all those who have helped transform mobility to and from Monaco on a daily basis.

For more information: https://www.klaxit.com/